Amazing Magazine Ad Looks 3D

• Author: admin
• Filed under: Tech News
• Date: Dec 18,2008

More than just creative marketing, this “new advertisement for MINI uses augmented reality (AR) technology to create a truly interactive media piece out of a 2-dimensional magazine ad.” Video after the break.

All you need is a copy of the ad, a webcam, and a web browser (sorry, Internet Explorer/ActiveX only) to view the 3-D AR effect.

[via Technabob]